PUBG: Battlegrounds feels great and five years after the release. After changing the business model to free-to-play in January, the game began to attract 80,000 new players daily, the publisher boasted Krafton in the report for the first half of 2022.
Average revenue per user increased by 20%. And 94% of the game’s revenue came from the international market outside of its native South Korea. The company’s net profit grew by almost 31% compared to the same period in 2021.
The publisher’s mobile business is also doing well. Revenue for the first half reached $550.7 million. PUBG: Mobile
consistently ranks second in sales in the global top, and PUBG:
new state doubled its parameters in terms of the total amount of time spent in the game and the frequency of launches.
A certain amount of interest in the project will certainly be spurred on by the upcoming crossover with Assassin’s Creed. It will add themed “cosmetics” for the characters, attractions like the Abstergo laboratory with the “Animus” and special events.
